Photo by SamAlive

Photo by SamAlive

Hi! I'm Elaine, a Hong Kong-based art director and photographer. I was born and raised in Hong Kong, and have spent time in Melbourne and Chicago. I'm currently working as a Senior Art Director in 4A advertising agency Ogilvy & Mather.

With my passion in photography and power of social media, I have garnered over 180K+ followers on Instagram, work with a variety of brands and do public speaking engagements as a social influencer . I share my photography work on instagram.com/lielaine and facebook.com/lielaine

For a more detailed work experience, please email lielaine.yl/@/gmail.com


AWARDS
Kam Fan - Gold, Young Kam Fan

KFC Finger Lickin' Good Nail Polish
Spikes Asia - Silver (Travel, Leisure, Retail, Restaurants & Fast Food Chains / PR)
Spikes Asia - Shortlist (Shortlist, Events & Stunts / PR)
Kam Fan - Grand Prix (Integrated)
Kam Fan - Gold (Best Integrated Campaign)
Kam Fan - Silver (Design, Promotional Item)
Kam Fan - Silver (Media, Best Use of Social Media)
Kam Fan - Bronze (Media, Best Integrated Media Campaign)
Kam Fan - Merit (Promo & Activation, Field Marketing)
Kam Fan - Merit (Cyber, Innovative Use of Social)
Kam Fan - Client of the Year
HK PR Awards - Gold (Integrated Marketing Communications )
HK PR Awards - Grand Prix (Most Creative Campaign)
Transform APAC Awards - Gold (Best Brand Experience)

Nike Air Max 95 Collectables
Spikes Asia - Bronze
Cannes Lions - Finalist (Media Lions)
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PRESS + MEDIA
• Adorama - Through The Lens | S03E02 - @lielaine
• Apple Daily 果籽 -【高處拍攝】25歲少女俯瞰香港 迷上霓虹城市夜景
• PHOTO Magazine攝影雜誌 - 城市探險攝影師Elaine Li:香港的天空探險 
• Marie Claire - 每日IG 極限攝影女神
• 悦游 Condé Nast Traveler China - Elaine Li:香港,我的天空之城
• Fathom Way To Go - Behind the Lens With 24 Best Travel Photographer Elaine Li
• MISSBISH -  The MISSBISH Photography Workshop w/ Elaine Li
• SCMP - How to craft the perfect Instagram photo of Hong Kong
• Ming Pao 明報副刊 - Elaine Li 一雙新的眼睛看城市
• Hayo Magazine - Creativity & Photography with Hong Kong Photographer Elaine Li
• Hong Kong Commercial Daily - Urban Exploration
• Lomography -  香港著名攝影達人 Elaine Li - 與 Petzval 85 人像鏡頭穿梭美國高樓、大街、地下道
• POPBEE - #POPBEE App 登場:城市探險家 Elaine Li 分享她最常用的手機 App
• INK361 - Interview With Creative Photographer Elaine Li

FEATURES
• Hashtag LEGEND - The Legendex 100: Asia’s Digital Voices
• Whoareinvite - Rediscover Work Life
• SCMP 48 Hours Magazine - Four top Instagrmamers share their secrets
• Lifestyle Asia - 20 Instagram accounts that will make you love Hong Kong
• Amuse VICE - 7 Hong Kong Creatives Killing It Right Now
• MR PORTER - Eight Creative Instagrammers you need to follow
• Time Out Hong Kong - Hong Kong ’s Top 10 Instagrammers
• Travel+Leisure - Extreme Travel Instagrammers
• Business Insider - These photographs from Hong Kong’s daredevil rooftoppers will take your breath away
• Mashable - 18 Terrifying Photos from the Top of Skyscrapers

BRAND ENDORSER
• The North Face UE - Fall/Winter + Spring/Summer 2016
• Canon Hong Kong - #PerspectiveOfFullFramer campaign
• La Mer - 【與城市攝影師 Elaine Li 細味滋潤生活】

SPEAKING ENGAGEMENT
• TEDxCUHK - Sound (un)heard
• Apple x VSCO - #TodayAtApple
• Garage Society - Hong Kong's Instagram Icons: A Panel
• K11 - Kulture Salon
• Chroma Cafe + GLO Travel - North Korea Through My Lens sharing + exhibition
• WE Club - WE Dialogue: Urban Exploration in Hong Kong
• General Assembly: Meet Hong Kong’s Top Instagrammers at Apple Store
• General Assembly: Building Communities with Instagram at LIGHTSTAGE

JURY
• 2017 EyeEm Photography Festival & Awards
• Viewbug - Composing With Depth Photo Contest

CONTRIBUTOR
• Manfrotto Imagine More blog
photoblog.hk


I am also an avid traveller, one of my personal goals is to spend time in different parts of the world. Take a look at my Travel Map below for all the cities I've visited. If you have a project that involves travelling, please don't hesitate to get in touch with me!


CONTACT

Questions? Suggestions? Collaboration ideas? Email me at lielaine.yl/at/gmail.com or use the form below!

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